So you’ve done your due diligence on the brand and business model. You have the working capital, and are ready to sign your franchise agreement. But you may still be wondering if franchising is the right choice for you.
Starting a franchise business is a big decision. Rest assured, SPRINGWELL is your partner in this new chapter (read more about the process here). We’ve created a community within our franchise system. It’s more than a business, it’s a way of life. The SPRINGWELL leadership team and franchisees are all here to support you.
A Bit About Franchising System Relationships
Franchise ownership offers the benefits of a proven system:
- Top-class products or services
- Brand awareness
- Proven systems and processes
Franchisees are independent business owners, not employees of the franchise system. Buying into a franchise company still requires a lot of work, just as starting a new business does. The key benefit here is that the franchisor can walk you through the process. You never have to face any challenges or obstacles alone.
The SPRINGWELL Joy Squad
“Joy Squad” refers to our leadership team. This includes Sara Hodson, our Founder and CEO, and Tasha McRae, our Director of Talent and Culture. Our Joy Squad is here to help you succeed. We’ve designed and perfected our processes to help you focus on implementation. These include:
- Business coaching
- Real estate
- Recruiting and hiring
- Marketing
- Operations
We host yearly conferences with our Joy Squad and franchise partners. This is when we all get to meet face to face, share member stories and motivation, and discuss best practices. Our conferences are our favorite way to uphold our community-oriented culture.
Our brand culture is very important to us at SPRINGWELL. The Joy Squad lives and breathes our core values: We champion potential, we find the joy, and we are all in. We encourage and expect our franchise partners to uphold these values as well.
The Grove
The Grove serves as SPRINGWELL’ s learning management software. It houses our training modules, shared resources, webinars, manuals, and more.
Your Path to Opening
Once you sign a franchise agreement, there is a lot to do before your business will be up and running. Our Joy Squad has put together resources to make this process as seamless as possible. The Grove will be your guide throughout your journey. This is where you will find all the information you need for your grand opening, including:
- Online training modules and webinars
- Path to opening checklist
- Site selection criteria
- Resources for real-estate and buildout
- Administrative setup
- Financial management
- Marketing collateral and scripts
SPRINGWELL also holds a monthly All Hands virtual meeting. This is when we discuss company updates, celebrate new clinic openings, and more. The Grove provides an open channel for ongoing communication among franchisees.
Empowering Your Staff
The Grove contains training modules and resources for franchise partners and their staff:
- Courses and curriculum for each team member role (including clinical roles)
- Tutorials and instructional videos
- Brand communications
- News and updates
- Resource library
We encourage our talented staff to build a long-term career with SPRINGWELL. We strive to supply them with the resources and encouragement to do so. SPRINGWELL offers a Kinesiologist to CEP Program, delivered via the GROVE. This program allows our current kinesiologists to become certified as Clinical Exercise Physiologists.
Keeping In Touch
Franchisees support each other by sharing strategies and tactics on our monthly webinar. We encourage franchisees to post member wins and clinic successes on the Grove. There is a special section of the Grove entitled “Share Your Wins” for this purpose. We love to keep track of how our members are doing across the United States and Canada.
We built SPRINGWELL around celebrating small wins. The more we can encourage our members and our fellow franchise partners, the more lives we can change.
Once you become an official franchise partner, you will have full access to the Grove. We’ll also provide you with video walkthroughs explaining how to get the most out of it. The Grove is your one-stop-shop for opening and operating your clinic.
Are you ready to join our franchise community? Set up a call with a franchise consultant now! We can’t wait to welcome you to the SPRINGWELL community- and change lives together!
Tags: community, franchise, franchising, support